01
Map the entity
We connect the founder, organization, products, offers, services, locations, profiles, publications, citations and trusted third-party references around the brand.
Output: node and edge map
AI Entity Mapping
Find the gaps between who you are and what AI believes.
RankOps maps the public signals around your founder, brand, offers, services, locations, products, profiles, citations and third-party authority. Then we score the graph, find the weak edges, close the gaps and keep tracking whether AI actually starts naming you.
The AI Visibility Map is free: no card, no call. We read your homepage the way AI crawlers do, ask Google Gemini with live Google Search 3 questions your customers would ask, and email your score and your top fixes, usually within about 15 minutes. Want to watch AI week to week? The AI Citation Tracker is free for 14 days, then $29/month only if you continue. Part of the AI Visibility path.
The AI Visibility Map is the free report we used to call the AI Entity Map, and briefly the AI Visibility Score. We renamed it in October 2026 so it is clearer what you get: a map of what AI connects to your business, with a score on the same 100-point rubric, now called the RankOps AI Visibility Rubric.
Entity Graph Snapshot
Illustrative audit view
ENTITY SCORE 72/100
YOUR
ENTITY
ENTITY
Founder
Industry Press
Services + Locations
Missing Citations
Profiles
Trusted Sources
18mapped nodes
5priority gaps
3strong authority edges
Owned site + schema
Third-party corroboration
AI citation behavior
Entity consistency over time
The RankOps Loop
Map it. Score it. Close it. Track it.
AI visibility is not one optimization. It is a repeating evidence loop. We first understand what the public web says about you, then improve the graph and measure whether assistants begin retrieving and citing the right sources.
02
Score the signals
We grade the graph against a transparent 100-point rubric so you can see whether the weakness is clarity, authority, corroboration, topic alignment or actual AI citation behavior.
Output: visibility score and evidence
03
Close the gaps
The AI Entity Fix ships the top fixes: structured data that matches your pages, one name, address and phone across your site and the profiles we update, your Google Business Profile and key directories corrected, and answer-ready FAQs. Internal linking, service and location architecture, citation pages and source alignment are AI HQ Build or SEO Growth work, not part of the Fix.
Output: top fixes via the AI Entity Fix; deeper work via the HQ Build or SEO Growth
04
Keep tracking
We keep asking the buyer questions that matter, recording who gets named, where assistants pull evidence from, which competitors appear and whether your share of voice changes.
Output: ongoing citation tracker
The Scoring Rubric
A 100-point score with receipts.
This is a RankOps diagnostic framework, not a secret score from Google, OpenAI or any AI provider. Every category exists to answer a practical question: how confidently can a machine resolve your entity, connect it to the right topic and find enough external evidence to trust the relationship?
RankOps AI Visibility Rubric
Eight observable categories, weighted to 100 total points. Bar fills are an illustrative example.
100 pts
1. Independent authority20 pts
Do credible third-party organizations, publications, directories, partners or institutions confirm who you are and what you do?
Do your name, company, founder relationship, location, category, profiles and canonical URLs resolve consistently across the web?
3. Topical association15 pts
Is the entity repeatedly associated with the exact services, expertise, products and buyer problems you want AI to understand?
Are the important entity nodes actually represented, including founder, business, products, services, locations, profiles and proof?
Does your own site make the entity easy to understand through canonical pages, structured data, internal relationships and clean information architecture?
Has the same entity relationship existed consistently over time, or does the web still look fragmented, recent or contradictory?
Can search and AI systems clearly connect the entity to the locations, categories and commercial intent that actually produce customers?
When assistants answer the real buyer prompts, are you named, cited or sourced? This is where entity theory meets observable output.
See how every category is scored, point by point →
◆
More pages do not automatically mean a stronger entity.
One independent authority confirming the relationship can be more valuable than dozens of pages repeating the same first-party claim. The rubric separates raw graph size from corroborated authority for exactly that reason.
Gap Finding to Gap Closing
A score is the start, not the finish.
Your free AI Visibility Map shows where the graph is weak and emails your top fixes. The AI Entity Fix ships those top fixes to your site and profiles. Deeper work, like service and location architecture, internal linking and citation pages for the questions customers ask AI, is the AI HQ Build or SEO Growth.
What a weak graph looks like
Plenty of content can still produce a weak entity when the edges are missing, contradictory or unsupported.
Founder not consistently tied to the business
Services exist but lack clear entity relationships
AI cites competitors instead of your brand
Third-party corroboration is thin
Location and service-area signals conflict
What we close first
We prioritize gaps that increase machine confidence and improve the likelihood of being retrieved for commercially useful questions.
Canonical founder and organization relationships
Service, product and location architecture
Schema and internal entity references
Legitimate external corroboration opportunities
Prompt and citation tracking tied to buyers
Continuous Measurement
Then the tracker keeps score.
Your entity graph is not finished when a page ships. RankOps keeps measuring the questions buyers ask, who gets recommended, which sources assistants use and whether your visibility is actually moving.
AI Citation Tracker
Illustrative prompt view
● Tracking
Buyer prompt
Cited?
Share
Best provider for [service] in [city]
YES
20%
Who does [specialty service] near me?
YES
33%
Top companies for [buyer need]
NO
0%
Where can I buy [technical product]?
NO
0%
Week-to-week tracking
AI Citation Tracker
14-DAY FREE TRIAL
$29/month
Know whether AI is naming you, who it names instead and where the evidence is coming from.
Prompt-level citation tracking
Competitor mention monitoring
Share-of-voice visibility
Source and citation observations
Baseline for future gap-closing work
No card. It stops at day 14 unless you continue at $29/month.
◆
Your AI Visibility Map is free. The fixes are the AI Entity Fix.
The free report emails you your score on the 100-point rubric and your top fixes, in order. The $1,225 AI Entity Fix ships the top fixes to your site and profiles: structured data that matches what your pages say, one name, address and phone across your site and the profiles we update, your Google Business Profile and key directories corrected, and answer-ready FAQs. Scope and timeline are confirmed on a 15-minute call. Get your free AI Visibility Map or book the call.
The other path
This sits beside the Catalog Control Engine, our Shopify offer.
RankOps also runs controlled, review-first SEO for national Shopify stores with large or complex catalogs, where unsafe bulk edits, thin product data and uncontrolled changes create real business risk. One improves the catalog under review. The other maps how machines understand the brand, closes entity gaps and tracks whether AI starts recommending it.
See the Catalog Control EngineSEO + AI Visibility Growth$1,500/month, shared monthly plan
Controlled Catalog Assessment$2,500 one-time
Four-Collection Control Pilot$5,000 one-time
Rollout / ManagedFrom $12,500 or $4,500/month
Stop Guessing
Make the entity measurable.
Map what the web says. Score the strength of the graph. Find the missing evidence. Close the gaps. Then keep tracking the only thing that matters at the end of the loop: whether AI can find, understand and cite you.
AI entity scoring is a RankOps diagnostic framework, not an internal score from Google, OpenAI, Anthropic, Perplexity or another AI provider. RankOps does not guarantee rankings, AI citations, or sales.